A recent study by Miller Zell reports that 69 percent of shoppers indicated the in-store experience is very important or the most important factor in determining where to shop. What kind of experience are your shoppers having in-store? The Nu-Era Group is celebrating our 60th year designing and manufacturing retail fixtures and POP displays and has the design and engineering veterans to help you configure an in-store experience your customers will take note of. From incorporating cutting-edge LED illumination into your retail environment to designing displays to incent sales at the point of purchase, Nu-Era will work with your team to deliver a complete concept-to-delivery program to ensure a memorable in-store experience.

The Elements Report, Miller Zell, 2009